More than 30,000 visitors and 300 exhibitors expected for the 17th iran food + hospitality 2010
The best and the largest ever: 32,838 visitors met 287 exhibitors from 13 countries at iran food + hospitality 09
The 17th International Food, Beverages & Hospitality Trade Fair, iran food + hospitality, is scheduled to take place at the Tehran International Fairgrounds on May 30 to June 02, 2010.
Providing an ideal platform for business and exchange, this leading trade show for the country’s food, beverages and hospitality industry will yet another time deliver and confirm its position as Iran’s largest and most important food and hospitality event.
To be held under the auspices of the Iranian ministry of jihad – agriculture and the ministry of industries and mines, the event is organised by Palar Samaneh, Tehran, and fairtrade of Germany.
No doubt, the Iranian food and hospitality market becomes ever more important. Exporters of foodstuffs and hospitality equipment into the Middle East during the past few years made good business in Iran, now being one of the most important markets for major international players with interest in the region.
Ever growing: with 287 exhibitors from 13 countries discussing business with a record 32,838 trade visitors, iran food + hospitality 09 was the best and the largest ever.
For 2010 again, all Iranian and many international heavy weights of the food trade as well as official participations are expected to participate at the lead fair for the Iranian food and hospitality sector.
Official and private European, Middle Eastern and Asian food associations and national organisations successfully make use of iran food+hospitality and strongly support their members to participate. Just as in 2009, when eight group pavilions had been organised.
- Austria: Austrian Federal Economic Chamber – Austrian Trade and Gesell & Co.
- China: Massbetter International Exhibition Co.
- India: Tea Board of India
- Spain: Barcelona Chamber of Commerce and Ana Mamarbachi
- Sri Lanka Tea Board (Government of Sri Lanka)
- Syria: Syrian Ministry of Industry & Public Establishment for International Fairs & Exhibitions, Damascus
- Thailand: Thailand Department of Export Promotion
- Turkey: Forum Fairs
For iran food + hospitality 09, two additional halls (18 and 19) had to be added to those already in use during the previous edition (31a, 31b, 35, 40, 40a and 44/2). For the 2010 event again, the organisers expect to add more space.
iran food + hospitality 09 covered a record net exhibition space of 10,156 square-meters, featuring 287 exhibitors from 13 countries compared to 214 exhibitors from 8 countries in 2008. No surprise: in contrary to the economical situation in most parts of the world, the production of the Iranian food industry is still on the upswing, with double-digit growth rates in 2009 as well as in the past few years.
676 exhibitors from 24 countries at iran agrofood 2009
Net exhibition space increased by 11.6% compared to 2008 to now 22,608 sqm
“iran food+hospitality 09” (287 exhibitors from 13 countries) took place concurrently with “iran food + bev tec 09” (311 exhibitors from 20 countries) and “iran agro 09” (78 exhibitors from 13 countries), the three dedicated events building the frame of “iran agrofood 2009” with altogether 676 exhibitors (611 exhibitors in 2008), an increase of 10.6 % compared to the previous year.
The exhibitors originated from 24 countries, namely from Austria, Belgium, Brazil, Canada, China, Denmark, France, Germany, Great Britain, India, Iran, Italy, Japan, Netherlands, Spain, Sri Lanka, Sweden, Switzerland, Syria, Taiwan, Thailand, Turkey, Ukraine and United Arab Emirates.
Net exhibition space increased by 11.6% compared to 2008 to now 22,608 sqm (20,256 sqm in 2008, 19,649 sqm net indoor exhibition space (17,100 sqm in 2008) and 2,959 sqm (3,156 sqm in 2008) net outdoor exhibition space.
Evaluation of the visitor data of iran food + hospitality 09
Visitor data have been generated by official ticket sales by the IIEC Iran International Exhibition Company. A total of 32,838 tickets have been sold for iran food + hospitality, iran food + bev tec and iran agro 09.
Evaluation of the exhibitors’ survey of iran food + hospitality 09
All exhibitors were required to fill-in a questionnaire on the last day of the event. 89% of the exhibitors returned the questionnaire. The evaluation is based on this survey and can be obtained in the Post Show Report.
Quality standard and audited trade fair data
iran food + hospitality 09 statistical data such as the number of visitors, of exhibitors and of the exhibition space have been calculated according to the UFI Calculation Standards and Definitions of November 2008 and have been audited by KPMG Tehran as the organisers apply to “earn the ‘UFI Approved Event’ quality label as certification of the highest level of professional exhibition standards” and the provision of data which have been verified by independent auditors being one of the cornerstones of the quality standards of UFI Approved Events.
Post Show Report
For full details on the 2009 event, please view the Post Show Report.






